Interactivated Growth Lab:
Tech, Design & Business Insights
Explore our expert articles on scaling startups, product development, digital transformation, and cutting-edge technologies reshaping industries
How to Monitor Startup Performance Post-Investment: Key KPIs
While a startup that has received its initial rounds of angel investments may appear to be on a solid footing, this might be only an illusion. Since the bulk of the funding will inevitably go towards actually structuring the company, there’s still a chance that something goe
Investing in Emerging Startups: Balancing Risk and Opportunity
As an investor or a head of an investing company, it can be lucrative to look for fresh startups. After all, any startup can be the next big thing, raking in hundreds of millions in profit in their first few years and allowing you to get an exponential return. Compare this w
How Private Equity Firms Can Help Scaleups Achieve Operational Excellence
A scaleup is a startup that has grown – changed scale. It’s right there in the name. However, this growth is sometimes so drastic that even the business itself can’t keep up. That’s why the scaleup asks for help. This help often comes from private equity (PE) firms. And thes
How Investors Can Support Startups Beyond Capital Injection
Step 1 – invest in a business. Step 2 – profit from it. These two steps are the basics of investing. But as startup funding evolves, this simplistic approach is becoming outdated. An increasing number of investors are looking to do more than just inject capital. They want to
What Is Venture Building? A Comprehensive Guide for Investors and Scaleups
Few people can imagine a world without Twitter – now called X. This platform changed the way we communicate, share news, and start global conversations. And this platform exists thanks to a venture builder. That’s right; Obvious Corp. was key in building this billion-dollar
The Ultimate Guide to Technical Due Diligence for Investors: Key Areas to Evaluate Before Writing a Check
For savvy investors, startups can become literal gold mines. Just take a look at the explosive growth of emerging tech-based industries such as AI assistance, where the CAGR is estimated to stay around 30% for the coming decade.
Scaling up a startup can mean different things to different people. For some, it’s simply a matter of getting more revenue into the business and making more sales. For others, it’s about gaining customers, expanding the team with new talented additions, or expanding the enti
Building a Two-Sided Marketplace: Strategies for Balancing Supply and Demand
eBay, Uber, and Airbnb – three success stories that show the two-sided marketplace model in action. All three have mastered the art of bringing sellers and buyers together in a shared space, and all three have become highly lucrative brands, known across the globe.
By almost any metric, AI is the most groundbreaking technological innovation of the 21st century. It brings game-changing benefits and almost endless applications. Every major industry has embraced it in some form or another. That includes the software as a service (SaaS) wo
How to Build a Scalable SaaS Product for Long-Term Growth
Scalability. It’s not just a buzzword. It’s an exceptionally important concept. One that often proves the difference-maker in turning small startups into successful businesses. Especially in the software as a service (SaaS) industry. There, scalability is invaluable, and sca
8 Valuable Lessons the B2B World Can Learn From B2C
B2B and B2C. Two very different worlds in a lot of ways – different levels of scope and scale, different ways of working, and different metrics and measurements of success. However, that doesn’t mean there’s no room for overlap between B2B and B2C, or that those operating in
Ransomware in 2025: More Ruthless Than Ever
When an organization’s computer systems go down, it’s not just an inconvenient IT problem. It can stop clients and customers from getting the services they need, damaging a firm’s reputation. For essential service providers like water and power companies, it can cause life-t
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